Programme details

Graduate Diploma in Marketing

Effective marketing revolves around meeting the needs of customers. Students will learn the ability of marketing to draw in customers and establish robust brands is essential for achieving business success.

Course description

Marketing plays a crucial role in drawing customers to buy a company’s products or services. It aids in establishing distinctive and robust brands that can differentiate themselves from competitors in the saturated global market. Pursuing a degree in Marketing can lead to a wide array of career opportunities, including advertising, brand management, strategic planning, and product development.

Marketing encompasses much more than mere selling; it fundamentally influences the selection of products and services an organization provides, the target customer base, pricing strategies, and the distribution channels employed.

Immigration benefits

This course may qualify for the following visa rights:
In-study work rights
Post-study work rights

Career Prospects

Graduates may find employment in positions such as:

-Marketing/sales manager
-Marketing executive
-Advertising account executive
-Brand and campaign manager
-Business development manager
-Content marketing writer
-Customer experience manager
-Digital marketing specialist
-International marketing analyst
-Market researcher
-Social media marketer

Entry requirements

Graduate diplomas are designed to offer the equivalent of a major in a field distinct from that of your initial degree. Eligibility may be granted to individuals who have not previously pursued a degree, provided they can show a genuine interest in the subject area and possess adequate academic capabilities. The exact academic performance requirements may differ depending on the country of origin.

English Language requirements:

IELTS (Academic)	6.0 overall (no band less than 5.5)
iBT (internet-based) TOEFL	80 with a score of 21 in writing
iBT (home-based) TOEFL	80 with a score of 21 in writing
Duolingo English Test (DET)	105
C2 Proficiency (formally known as Cambridge English: Proficiency (CPE))	169 and no bands below 162
Language Cert International ESOL (LRWS)	B2 Communicator with 33-37 score per skill
NCUK English for Academic Purposes	Minimum C grade average with no lower than D in all components. Some programmes have additional entry requirements. For further details, visit our dedicated NCUK information page.
New Zealand Certificate in English Language (NZCEL)	Level 4 (Academic)
Michigan English Test (formally known as Michigan Language Assessment Battery (MELAB))	Minimum score of 54
Pearson PTE Academic	Overall score of 50 with no Band less than 42
Trinity College London Integrated Skills in English (ISE)	II with distinction in all four components
University of Waikato College	Successful completion of Level 7 with a B grade in the Certificate of Attainment in Academic English (CAAE) programme