Discover how to effectively integrate text, images, music, sound, film, and performance to fulfill your communication objectives in a media-saturated environment. Students pursuing this major will acquire skills in utilizing modern creative arts within communication roles to facilitate clear, engaging, persuasive, and impactful storytelling. Explore how creative expression can be employed to challenge societal assumptions, inspire civic engagement, and drive social change. Graduates will emerge as innovative thinkers capable of strategically merging various media forms to meet their communication aims in a complex media landscape.

The curriculum encompasses courses on design thinking, intercultural communication, interactive and social media, the semiotics of sound and imagery for idea expression, human interest storytelling, and professional studio production techniques including live editing, green screen technology, and lighting. Students will engage in diverse practical projects aimed at enhancing their creative skills, such as audio-visual installations, gaming, and virtual reality.